How do you craft your hashtag in 2021?
How do you craft your hashtag? How much or how little do you know about hashtags? Who would have thought that a simple proposal of Chris Messina in 2007 on using the hashtag (formerly known as the pound sign or the number sign) will be one of the most important determining factors for audience reach and account growth across social media platforms today? Because of its popularity, you can hardly see a single post without hashtags in it. Aside from companies, hashtags are generally used by millennials, Gen. Z, bloggers, influencers, digital marketers, politicians, celebrities, oh well, everybody does so it seems. But how much do you know about hashtags? Do you use it just for the sake of using it because everybody does? Or do you use hashtags to reach a wider audience? To be famous! No matter what it is, I am sure you are thinking about it before hitting the post button, like how many hashtags you will use, or what specific words you will add after that num...